


Looking for the lost algorithm
Algorithms are more present than considered, influencing strongly our lives. Nowadays, there are algorithms controlling and tracking everything that we do online, used later for many purposes, including commercial actions. Thanks to the algorithms and their sequential...
Hotel Revenue, Sales and Marketing: 1+1+1 = 1
Author: Rafael Gómez / 5 minutes read. History reminds us how was the beginnings of the Revenue Management in the aviation industry. Subsequently, it began to be implemented in the hotel industry with Revenue Management techniques individually, focused mainly on...
Revenue Management is very popular, what is expected for the near future?
Author: Rafael Gómez / 5 minutes read. In 2014 I participated with four colleagues from EAME in the development for Starwood Hotels & Resorts of the Revenue Management system in Boston called ROS (Revenue Optimization System), where the programmers fiddled with...