We live in the age of technology, a moment that does not stop, we continue moving towards a future to discover. The times where we looked for data are gone, analyzing reservation transactions to obtain patterns. Certainly, we invested a large part of our time...
There is no doubt that we live in a competitive environment, where we are always looking for opportunities that increase the profitability of our hotels. In a habitat where the distribution has become more complex over the years, we do not stop breaking down the data,...
There is no doubt that today we are invaded by KPIs, ratios and data that show the hotel performance, revealing our strategies. They are essential to be able to adjust the optimization, however, not always was that easy in Revenue Management. At the beginning of the...
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